Where College Pride Meets Street Style

Welcome to Sassy Foot Fashion — your destination for WVU licensed apparel and bold, fashion-forward streetwear. We blend college spirit with urban edge, offering styles that turn heads on campus and in the city.

Shop Game Day gear, alumni apparel, and the hottest drops in non-collegiate street fashion. Whether you're repping the Mountaineers or just repping your style, we’ve got you covered.

Rep Your Legacy!

Stay fresh, stay bold, and stay in style with the latest licensed WVU apparel from Sassy Foot Fashion — made for YOU!

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Mountaineer Style Journal

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Dress & Style Fashion Hub

Our advertising partners are leaders in the world of style, fashion, and beauty—delivering the products, services, and inspiration that define personal expression. From trendsetting clothing brands and boutique designers to haircare, skincare, and accessory lines, our advertisers are shaping what’s next in fashion. They’re here because our audience cares about how they look, feel, and show up in the world.

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The businesses advertising with us offer everything from custom apparel and statement dresses to luxury shoes, cosmetics, nail care, and personal styling services. Whether it’s bold streetwear, elegant eveningwear, or everyday beauty essentials, they provide high-quality, on-trend solutions for style-conscious consumers who are always looking for the next must-have piece.

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By advertising on our Dress & Style Hub, these brands connect directly with shoppers who are passionate about fashion and ready to buy. Our platform is more than just a destination—it’s a curated experience where consumers discover what’s hot, what’s next, and where to get it. If you’re seeing this ad, know it’s from a brand that lives for style—just like you do.

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Buy 1, Get 1 - 50% Off – Double the Sass, Half the Price!

Double up on style—buy one and get the second for 50% off! More sass, less cash! Your next fave is half off when you grab your first.

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Blouses Collection

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Cocktail Dress Collection

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đź’… Beauty & Self-Care

Our advertising partners in the Beauty & Self-Care space are dedicated to helping you look, feel, and live your best. From skincare innovators and clean beauty brands to wellness coaches, spas, and haircare experts, these businesses bring you trusted products and services designed to elevate your daily routine.

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Whether you’re searching for nourishing skincare, bold cosmetics, rejuvenating treatments, or holistic self-care solutions, the brands featured here deliver real results. They offer everything from serums and shampoos to body scrubs, lashes, nail care, supplements, and stress-relief essentials—each curated to support your confidence and well-being.

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By advertising on our platform, these brands are making it easy for you to discover what’s new, what works, and what belongs in your beauty lineup. You’re not just seeing an ad—you’re being introduced to experts in self-care who understand your lifestyle, your goals, and your glow.

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Style Video

Knit Tops Collection

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Maxi Dress Collection

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Style Video

🛍️ Shop Now and Unleash Your Sass →

At Sassy Foot Fashion, we believe fashion should speak louder than words—so we handpicked every piece to help you show up and stand out.

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💇‍♀️ Hair & Grooming

Our Hair & Grooming advertisers are trusted experts in keeping you fresh, styled, and confident. From barbershops and salons to premium haircare brands, beard grooming essentials, and edge control favorites, these partners offer the tools and services that define your personal style—day in and day out.

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Whether you're looking to maintain a flawless fade, nourish your curls, strengthen your strands, or shape the perfect beard, the brands you see here deliver quality you can feel. They provide everything from shampoos and conditioners to oils, styling gels, trimmers, and grooming kits tailored for men and women of all hair types and textures.

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By advertising with us, these brands are speaking directly to customers who care about self-expression through hair and grooming. Every product or service featured here was chosen to meet the needs of individuals who take pride in their look. You're not just seeing an ad—you're being introduced to your next go-to in hair and grooming care.

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